Free Google Ads Course – Expert Guidance to Master the Platform and Become a Specialist in 2023

What you will learn

Learn to create search, shopping, Youtube, display and PMAX campaigns

Increase sales, generate leads, and drive website traffic to your online business.

Learn how to effectively manage small to medium-sized accounts using Google Ads.

Start taking on freelance clients in the digital marketing field.

Description

Are you ready to learn the ins and outs of Google Ads? Look no further than this comprehensive, free course designed for 2023. Whether you’re interested in starting a freelance career, working remotely as a digital nomad, or simply learning a new skill, this course is perfect for you.

In this course, you’ll learn everything you need to know about Google Ads, from the basics. We’ll start by covering what Google Ads is and why it’s such a powerful tool for businesses of all sizes. From there, we’ll delve into each campaign type that Google Ads offers, including search, shopping, display, and YouTube campaigns. You’ll learn how to create each campaign type and what to look for before launching your ads.


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But that’s not all. We’ll also cover how to use Google Tag Manager and Google Analytics 4 to track your ads and analyze their performance. You’ll learn how to set up conversions and attribution models, as well as how to do keyword research and choose the right bidding strategies. Plus, we’ll explore the importance of quality score and how it can affect your ad performance.

P.S: These videos are originally created for so you’re gonna hear a lot of “what is up Youtube”. IΒ also wanted to upload here so more people can have access to it, find a free course easier and have downloadable content.

English
language

Content

Introduction to Google Ads

Introduction to Google Ads: What it is and Why it’s Powerful

Supportive Tools: Google Tag Manager + Google Analytics 4

Google Tag Manager 101: A Beginner’s Guide
Introduction to Google Analytics 4

Journey Begins: Google Ads Account

How to Create a Google Ads Account and Implement the Google Ads Tag

First Steps: Conversions, Keyword Analysis, Bidding Strategies and Quality Score

Creating Conversions and Understanding Attribution Models in Google Ads
Mastering Keyword Research: A Step-by-Step Guide
Google Ads Bidding Strategies: Which One is Right for You?
Understanding Google Ads Quality Score: Boosting Your Ad Performance

Google Ads Search Campaigns

Creating Effective Google Ads Search Campaigns: A Step-by-Step Guide

Google Ads Shopping Campaigns

Creating and Optimizing Google Ads Standard Shopping Campaigns

Google Ads Display Campaigns

Mastering Google Ads Display Campaigns: From Setup to Best Practices

Google Ads Youtube Campaigns

Effective YouTube Ads: Tips and Best Practices