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Entrepreneurship and Business Essentials course by MTF Institute

What you will learn

First Steps

Key questions: Who What Where How

Competitors and Substitutes

Testing of ideas

Module Exercise

Legal and Tax Planning

Business with friends

Description

Welcome to course: Entrepreneurship and Business Essentials course by MTF Institute

That course is part of Program about Entrepreneurship and Business

This course focused on business first steps, ideas and concept creation,  ideas testing

also that course includes Micro MBA module about business management framework

MTF is the global educational and research institute with HQ at Lisbon, Portugal, focused on higher & professional hybrid (on-campus and online) education at areas: Business & Administration, Science & Technology, Banking & Finance.

MTF R&D center focused on research activities at areas: Artificial Intelligence, Machine Learning, Data Science, Big Data, WEB3, Blockchain, Cryptocurrency & Digital Assets, Metaverses, Digital Transformation, Fintech, Electronic Commerce, Internet of Things.

MTF is the official partner of: IBM, Intel, Microsoft, member of the Portuguese Chamber of Commerce and Industry, and resident of the incubator “The Fintech House of Portugal”.

MTF is present in 208 countries and has been chosen by more than 340 000 students.

Course Author: Igor Dmitriev

Digital Transformation and Banking Expert

Education:

MBA, The Boston University

Master of Science at Engineering (Technical) Management,

The State University of New York at Buffalo

Master of Science at Informatics and Economics,


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The Saint Petersburg State University of Finance and Economics

Six Sigma Black Belt

Experience:

Expert at Banking (> 18 years), FinTech & Digital (> 15 years),

Experienced Manager (> 14 years) with successful track of records

at personal and corporate entrepreneurship.

More than 12 years at worldwide banking groups such us

Societe Generale , Raiffeisenbank

Experience at roles: CEO, Head of Business, Chief Digital &

Marketing Officer, Head of Digital Transformation and Channels, Head of Products and Marketing.

Entrepreneurship is the process of identifying opportunities, innovating, and taking risks to create and manage a business venture. It involves the willingness to bear uncertainty and the capacity to adapt to changing circumstances in order to achieve success. Entrepreneurs are individuals who embark on this journey, utilizing their creativity, vision, and determination to bring their ideas to life.

There are several main reasons why individuals choose to become entrepreneurs and build their own businesses:

  1. Pursuit of Passion: Many entrepreneurs are driven by a passion for a particular idea, product, or service. They want to bring their vision to fruition and make a meaningful impact in their chosen field.
  2. Financial Independence: Building a successful business can provide financial freedom and independence. Entrepreneurs have the opportunity to create wealth for themselves and their families by capitalizing on their own ideas and hard work.
  3. Flexibility and Autonomy: Entrepreneurship offers the flexibility to set one’s own schedule and work on projects that align with personal values and goals. Entrepreneurs have the autonomy to make decisions and shape the direction of their businesses as they see fit.
  4. Desire for Innovation: Entrepreneurship is often driven by a desire to innovate and create something new. Entrepreneurs seek to solve problems, disrupt industries, and introduce novel solutions that improve people’s lives.
  5. Personal Growth and Fulfillment: Building a business can be a deeply rewarding experience that fosters personal growth and fulfillment. Entrepreneurs face challenges, overcome obstacles, and learn valuable lessons along the way, which can lead to a sense of accomplishment and fulfillment.

Learning about business can provide essential knowledge and skills that support the process of building a career and launching a startup. Some ways in which learning about business can be beneficial include:

  1. Understanding Market Dynamics: A solid understanding of business principles can help entrepreneurs identify market opportunities, assess demand for their products or services, and develop effective strategies for reaching their target audience.
  2. Financial Management: Learning about finance and accounting is crucial for managing the financial aspects of a business, including budgeting, forecasting, and managing cash flow. This knowledge is essential for making informed decisions and ensuring the financial health of a startup.
  3. Marketing and Sales: Effective marketing and sales strategies are essential for attracting customers and growing a business. Learning about marketing principles, branding, and customer acquisition can help entrepreneurs develop strategies to effectively promote their products or services and drive sales.
  4. Leadership and Management: Learning about leadership and management principles can help entrepreneurs build and lead high-performing teams, delegate tasks effectively, and create a positive work culture within their organizations.

Overall, learning about business can provide entrepreneurs with the knowledge, skills, and confidence they need to navigate the challenges of entrepreneurship, build successful businesses, and achieve their goals.

English
language

Content

Introduction

Welcome to MTF
Onboarding to learning process

Entrepreneurship and Business Essentials

Introduction
First Steps
Key focuses at launching of your business
Who What Where How
How to Prepare Your Business Concept
Understanding Your Customers
Location Strategy: Finding the Perfect Spot for Your Business
Competitors and Substitutes
Testing of ideas
Testing Business Ideas
Module Exercise
Legal and Tax Planning
Business with friends

Business Framework and Micro MBA

0. Introduction to course and MTF Canvas
Course Slides Decks
Introduction of MTF Business Canvas Framework
MTF Business Canvas Static Framework
Utilizing the MTF Business Canvas Frameworks: A Guide for Students
2_1 External Market Analysis
External Opportunities in the MTF Business Canvas Static Framework
2_2 External Market Analysis
External Threats & Obligations in the MTF Business Canvas Static Framework
3. Profit Model
Profit Model Main Business in the MTF Business Canvas Static Framework
Business Assets in the MTF Business Canvas Static Framework
Governance Subpart in the MTF Business Canvas Static Framework
6. Cost _ Loss Model
OPEX Subpart in the MTF Business Canvas Static Framework
CAPEX Analysis in the MTF Business Canvas Static Framework
7. Dynamic Business Canvas
MTF Business Canvas Dynamic Framework
The 1st Layer of MTF Business Canvas Dynamic Framework
The 2nd Layer of MTF Business Canvas Dynamic Framework
The 3rd Layer of MTF Business Canvas Dynamic Framework
the 4th Layer in MTF Business Canvas Dynamic Framework

Interactive Part, Next Steps and Answers to Questions

Interactive Part
Congratulations with course finishing
Lets continue your learning with full size MBA program