A comprehensive introduction to copywriting
What you will learn
To understand the meaning of copywriting
To understand the value of copywriting
To understand copywriting formula
To learn about the importance of product, audience, competition and tone in copywriting
Description
Welcome to Copy writing; a comprehensive introduction course. A simplified and comprehensive guide to begin copy writing and become a professional copy writer in 2023.
The course brings to you the basic concepts you need to know about copy writing to increase your awareness and demystify myths about the subject. Don’t get confused between copyright and copywriting, this course will help you spot the difference and start your journey to making money from copy writing.
If this is the first time you are hearing about copy writing, worry not, because this course is designed for students who have zero prior knowledge or experience with copy writing. We will unfold the main concepts and ideas that prepare you to become a professional copy writer.
In this course we cover key elements such as understanding the product, competition and audience. Mastering these concepts will make you write your copy like a pro.
I will guide you in writing your first copy using a step by step process focusing on the critical elements such as power words, storytelling and structure.
This course will also show you techniques such as the copy writing formulas that professionals use to craft impactful copy’s.
There is a practice copy writing part that will help you learn by doing.
In less than 2 hours you will have learned the basics that prepare you to become a professional copy writer.
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