• Post category:StudyBullet-16
  • Reading time:5 mins read


Upgrade your brick-and-mortar space by diffusing natural scents

What you will learn

Learn how to upgrade your (business) space by diffusing high-quality natural essential oils to enhance the atmoshpere

Become confident in creating a feel-good space with scents and blends tailored to your needs – relaxing, energizing, cheerful, pleasant, and more

Create your own blend(s) of fragrant, natural oils to customize and brand your guests’ experience with you

Scents influence our emotions: Identify your goals, then choose scents that will help you create your desired atmosphere

Explore 7 essential oil portfolios to fulfill your space’s individual physical (fresh, fragrant, …) and emotional (calming, invigorating, …) needs

Description

Learn how to choose, diffuse and blend fragrant, natural essential oils to upgrade your business space.

Here’s what the power of scent can achieve:

  • elevate our mood and level of enjoyment
  • enhance your guests’ service encounter with you
  • influence decision-making wherever people spend time and money
  • help build your brand: scent is linked directly to recognition and memory

You will be learning about 7 different essential oils – Orange, Peppermint, Eucalyptus, Vanilla, Pine, Lavender – and how to choose and diffuse them for your desired atmosphere and the goals you have for your space. Essential oils are powerful tools for our physical and emotional well-being. And, speaking of scent: Have you ever walked past a coffee shop and decided to enter when the scent of a fresh, delicious brew filled your nostrils? The power of scent can do so much for us!


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This course offers lectures with background information and activities to help you personalize and try out what you’re learning, depending on your space’s individual needs, which might change over time and with different seasons and occasions. Become confident in choosing invigorating, reassuring, motivating, calming, etc. essential oils, and learn how to blend them to create unique, new scents.

Let’s dive right into this fragrant journey!

English
language

Content

Introduction

Welcome!
Meet Your Instructor
What Is “Scent Marketing”?
Course Structure
Audience

The Basics – Business Branding with Essential Oils

How Aromatic Oils Influence Us
How Aromatic Oils Influence Us – Reflection
Benefits of Diffusing Essential Oils
The Power of Scent
Your Tools
Your Goals

Aroma Care Basics

Aroma Basics Intro
Aroma Basics Intro Reflection
Diffusing
Peppermint
Lavender
Vanilla
Lemon
Eucalyptus
Orange
Pine
Aroma Basics Recap

Creating Essential Oils Blends

Blending Basics: Scent Categories
Blending Practice: Let’s Go!

Conclusion

Congratulations!
Bonus Lecture