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Master the art of AI Marketing and learn how Artificial Intelligence is the next big thing for Marketing your Business

What you will learn

You’ll learn what AI Marketing is and how you can leverage Artificial Intellignence to increase your Marketing campaigns ROI

You’ll learn some of the AI Marketing Tools and Platfotms you can get started using today for Boosting your Marketing activities ROI

You’ll learn all the use cases and real life examples of using AI Marketing in 2021 from Companies like Neflix, Spotify, Amazon and many more!

You’ll learn about some of the Benefits and the Challenges of using AI tools in your Marketing and Future Trends Predictions

Description

Welcome to a new era of AI marketing, where machines help make marketing more personal and human.

Maybe we canโ€™t grasp the full implications of artificial intelligence on the marketing industry, especially in the long-term. But it is todayโ€™s technology. AI marketing applications are more or less approachable and mature.

Some have been tried and tested with many use cases, while others are still under development.

Thanks to machine learning algorithms that are getting smarter and smarter, digital marketers can trust a lot of their usual tedious tasks to AI. Many big brands, tech companies, and startups are already integrating innovative AI marketing solutions.

Artificial Intelligence is shaping the future of marketing. Gain a competitive edge by using these must-have AI marketing tools.


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AI marketing uses techniques such as machine learning to improve customer experiences by making individualized offers in real time. The organizational benefits of AI marketing come from automating large-scale, repetitive tasks allowing leaders to refocus resources toward areas such as planning and creative messaging.

AI marketing is the next big thing. It will shift brands away from marketing automation toward personalized experiences (finally!). But thereโ€™s a great irony here in that artificial intelligence is needed to humanize marketing. Thanks to mobile, social, real-time tech, consumers are always on. With the prevalence of on-demand apps and services and the influence of social media in how people connect, share and communicate, consumers are also becoming more demanding and (accidentally) narcissistic. They want things now. Theyโ€™re increasingly impatient. They want engagement personalized. And they want new and exceptional experiences.

This is nothing new. Digital marketers have witnessed this incredible shift over the last 10 years. Experts have long talked about the need for personalization, cross-channel and omnichannel integration, responsive/adaptive design and dynamic engagement. But after all of this time and progress, thereโ€™s been little innovation in marketing to better engage consumers in ways that they expect and prefer.

Marketing, now more than ever, needs a new playbook, and AI (and machine learning) will serve as the catalyst to spark overdue marketing transformation. We will finally realize the shift from automation to personalization and eventually anticipation and prediction.

AI Marketing

AI becomes increasingly effective, easy to implement, and cheaper. Savvy marketers and business owners should let it take over and augment marketing tasks.

Digital marketing is becoming entirely data driven. Copywriting and content creation, building a marketing strategy, performance monitoring, updates, and planning.

AI can interfere at every stage with varying levels of maturity.

Data analytics is usually time-consuming for marketing teams. And this is what AI excels at: turning data into actionable business insights.

English
language

Content

Introduction to AI Marketing

Introduction to the AI Marketing course
What is AI Marketing?

AI Marketing use cases and real life examples

Social media Bots
Customer Data Analysis
AI Marketing Media buying
Natural Language Processing
AI Automated Decision Making
Content Generation
AI Real-time Personalization
Dynamic Pricing

Benefits and Challenges of Leveraging Artificial Intelligence in Marketing

AI Marketing Benefits
AI Marketing Challenges
5 Key factors to consider before implementing AI Marketing tools
Predictions and Trends for AI Marketing