Social Media Markketing

What you will learn

Selecting Social Media Platforms

Promoting Content with Social Media

Managing and Growing a Social Media Audience

Partnering with Influencers

Tips for Major Social Networks

Evaluating Impact

Description

More than a million people around the world join social media every day. A million. So how can you make the most of your social media in your content marketing? Well, if you’re looking for that answer, you’ve come to the right place. This course gives you the specialized knowledge and practical skills you need to address the social dimension dımenşın boyut in your content marketing. Hi, I’m Sadık Vural . As a marketing and sales leader over the past nearly 15 years, I’ve worked with agencies, small businesses, and large companies on their social media and content marketing strategies, and I’m excited to show you how to take your approach  to the next level. You’ll learn how to select the right social media platforms, promote your content through  advertising and influencers, and offer unique social content. And that’s just the beginning. Throughout the course, you’ll hear well-researched facts, proven techniques, and real world examples of how some of the best brands in the business optimize their content for social media. So if you’re ready to enhance your brand social media through content marketing, let’s get started.More than a million people around the world join social media every day. A million. So how can you make the most of your social media in your content marketing? Well, if you’re looking for that answer, you’ve come to the right place. This course gives you the specialized knowledge and practical skills you need to address the social dimension dımenşın boyut in your content marketing. Hi, I’m Sadık Vural . As a marketing and sales leader over the past nearly 15 years, I’ve worked with agencies, small businesses, and large companies on their social media and content marketing strategies, and I’m excited to show you how to take your approach  to the next level. You’ll learn how to select the right social media platforms, promote your content through  advertising and influencers, and offer unique social content. And that’s just the beginning. Throughout the course, you’ll hear well-researched facts, proven techniques, and real world examples of how some of the best brands in the business optimize their content for social media. So if you’re ready to enhance your brand social media through content marketing, let’s get started.


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English
language

Content

Entrance

Giriş

Selecting Social Media Platforms

1.1. Finding the right audience
1.2. Finding the right content types
1.3. Finding the right feature

Promoting Content with Social Media

2.1. Teasing content
2.2. Encouraging content sharing
2.3. Advertising content

Managing and Growing a Social Media Audience

3.1. Planning a cadence of content updates
3.2. Creating unique content for social media
3.3. Setting the right tone for engagement
3.4. Encouraging user-generated content

Partnering with Influencers

4.1. Researching an influencer’s audience
4.2. Understanding an influencer’s brand
4.3. Creating an influencer campaign
4.4. Using an influencer program service

Tips for Major Social Networks

5.1. Content marketing on LinkedIn
5.2. Content marketing on Facebook
5.3. Content marketing on Twitter
5.4. Content marketing on YouTube
5.5. Content marketing on Pinterest
5.6. Content marketing on Instagram
5.7. Content marketing on TikTok

Evaluating Impact

6.1. Tracking social media reach
6.2. Tracking social media engagement
6.3. Tracking social media sentiment