• Post category:StudyBullet-14
  • Reading time:5 mins read


Practical Sales & Marketing Psychology -Marketing Psychology Secrets – How To Sell Products Online Or Offline

What you will learn

Create Effective Marketing Strategies That Drive Sales

Understand The Cognitive Biases Of Your Prospects To Close More Sales

Choose The Right Pricing Strategies

Run promotions that make people think they’re getting an amazing deal

Utilise psychological tactics to increase sales

Description

Selling is a skill that can be learned, developed, and mastered. This course will set you down the path to increased sales, higher levels of confidence, and more motivation as you approach prospective clients of your products or services in the marketplace. You Will:

  • Understand cognitive biases and tendencies of your customers
  • Understand The True, Deep-Down Needs of Your Potential Customer
  • Learn How To Talk So That People Buy
  • Bypass Common Excuses & Close The Deal
  • Back Your Confidence In This Proven Sales Technique

Why should people care about what you’re selling? How is your product or service providing value to them? Pay attention to what’s driving your potential client to take your meeting in the first place and address that in your pitch. In this course, you will learn about the psychology of your customer. This will help you understand their judgements, misjudgements, behaviour, and help you prepare your pitch or strategy, that sells.


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This course is meant for anyone who has a service, idea, or product to sell to the public. More specifically, this is a course for those not satisfied with their current levels of production or income. This course will benefit anyone required to interact with people whether it is face to face, over the phone, or over the internet.

Participants will be introduced to the field of marketing psychology and will learn tools, practice, and applied strategies that support personal, organizational, and community productivity, performance, as well as well-being. Participants are taught how to apply marketing psychology in practice, as well as in other settings.

English
language

Content

Introduction

Introduction
Cognitive Biases ( Article )
What Is Lollapalooza?
Create Lollapalooza Effect

Cognitive Biases

Scarcity Bias
More On Scarcity
Rewards Bias
More On Rewards
Liking & Loving Bias
More On Liking
Contrast Misreaction Bias
Reciprocation Bias
Inconsistency Avoidance Bias
Motivational Conflicts
Doubt Avoidance Bias

Cognitive Biases II

Influence From Mere Association Bias
Pain Avoidance Psychological Denial Bias
Excessive Self Regard Tendency
Over Optimism Tendency
Social Proof Tendency
Curiosity Tendency
Stress Influence tendency
Availability Mis-weighing Tendency
Authority Mis-Influence Bias
Twaddle Tendency
Reason Respecting Bias
Mere Exposure Bias
Anchoring Bias
Framing Bias
Salience
Zeigarnik Effect
Fear Of Missing Out ( FOMO )
Bandwagon Effect
Zero Risk Bias
Money’s Worth Bias
Ikea Effect
Reciprocity Bias