Start running research in less than 1 hour

What you will learn

Students will learn how to define and create UX research objectives.

Understand the considerations and best practices for participant recruitment.

Understand how and why to create a prototype that is ‘testable’.

How to feed testing results into the development an intelligent information architecture.

Understand how and when to run usability testing on live websites



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Rapid user testing to increase engagement & conversions

Planning and Goal Setting

Getting clear on your project objectives
Finding Test Participants

Prototype Creation and Testing

The Purpose of a Prototype
Prototype Usability Testing
Learning from Prototypes & Developing an Information Architecture

Live Product Usability Testing

Live Site User Testing