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learn to make the main experiments on google optimize.

What you will learn

 

Learn Google Optimize interface

 

Conduct A/B Test, Redirect Test and Multi-variate testing

 

Landing Page Optimization using Google Optimize

 

Test results

Description

This course goes directly to the point, so you learn what you need, and keep moving forward in your business.

In this course, we will work with the free version of google optimize.

Google optimize helps you to make modifications to your landing page and convey experiments so that you find a way to know what your visitors prefer in your website, the goal is to find the best combination of the landing page so you have more probability of making sales.

You may need to change a heading, a call-to-action button, the color of your heading, the background image, etc. Google optimize will help you to get these tasks accomplished, and run experiments, once you have your data, you may put together all your data, and then make a high converting landing page.

In this course, we will work in theory and then will go to practical tests, so you find it easy to start making your experiments.

This is something I recommend to learn to make a nice landing page: Learn copywriting, learn the psychology of colors, learn the combination of colors, learn the meaning of letter fonts, learn about images and backgrounds. Of course, first, you must know who is your client and know what she or he wants, and what he likes. In that way, you can make more effective experiments.

This is what some students say about my courses:

– Dereck lewd: “This course is very easy to follow.”


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– Musa Addie: “There are many great tips in this course, if there are a few sample and complete projects it would make this course more than excellent. Perhaps the author can update in future and make it more towards a project-based course.”

– Sherri Wilson: “I like how clearly the instructor explains what he is doing and how he repeats any complicated instructions. He’s really good at explaining as he demonstrates!”

What you’ll learn

  • Google Optimize interface,

  • Make A/B Test, Multi-variate testing (MVT) using Google Optimize, and Redirect Test.

  • Make changes to landing page using Google Optimize

Are there any course requirements or prerequisites?

  • Be beginner at digital Marketing

  • Basic knowledge of A/B testing and experimentation

Who this course is for:

  • Digital Analysts Students

  • Digital marketing students

  • User Experience Designers

  • Website developing students

Who this course is for:

  • Digital Analysts Students

  • Digital marketing students

  • User Experience Designers

  • Website developing students

 

English
language

Content

Introduction
intro
Before making tests
A/B Test
ab test explanation
Making ab test
A/B Results
Multi variant test
Multi variant test explanation
Making a multi variant test
Multi variant test result
Redirect test
Redirect test explanation
Making a redirect test
Final module
No leader found
Final words