Learn how to create a 5 year strategic roadmap to better communicate and sell your strategy
What you will learn
Create a product vision
How to research user personas
Perform competitive research & battle cards
Build a strategic ecosystem map
Gain knowledge in your industry through research
Create a multi-year strategic roadmap in Figma FigJam
Get buy-in from stakeholders on your strategic vision
Utilize design sprints to validate roadmap assumptions
Description
Requirements:
You’ll need an account with Figma FigJam. A free plan is available.
No previous experience in product management, roadmaps, research or strategy is needed.
No previous Figma FigJam skills required.
Description:
Hi, I’m Teresa Cain and welcome to Strategic Thinking for Leaders, Product Managers & Startups in which you will learn how to upgrade your business strategy skills and optimize outcomes by applying strategic thinking techniques such as creating a vision, understanding your audience and buyers, perform competitive analysis, build out a strategic ecosystem, and bring it all together in creating a 5 year strategic roadmap. Roadmapping is a great way to communicate a business or product strategy in a meaningful way, both inside and outside the organization methodical way balancing both financial impact with strategic fit for and long-term vision. In this powerful session you will get access to 7 Figma FigJam Templates that will teach you how to be a strategic thinker and upgrade your business strategy skills including learning how to:
- Create a product vision
- Research user personas
- Perform competitive research & battle cards
- Build a strategic ecosystem
- Gain knowledge in your industry through research
- Create a multi-year strategic roadmap in Figma FigJam
- Get buy-in from stakeholders in your strategic vision
What’s Included:
- Receive the tools and a step-by-step instruction on creating a strategic roadmap:
- 60 minutes of Training Videos
- Resources, tips and tools
- 7 Figma FigJam templates including:
- Strategic Ecosystem Map
- 5 Year Strategic Roadmap
- Competitor Battle Cards
- 2 Hour Design Sprints
- Buyer Persona
- Buyer Personas vs. User Personas
- User Persona vs. JTBD
Who this Course is for:
- Product managers, product owners, general managers, entrepreneurs, business leaders and executives
- Anyone looking to become a strategic thinker.
- Anyone wanting to balance financial impact with strategic fit and long-term vision.
- Anyone who wants to start using collaborative tools like Figma Figma to create a strategy beyond PPT
- Anyone needing to create a new strategy for a product, business concept, problem or idea
- Suitable for those new to strategy and strategic leaders looking for new ways to ideate
Content