Practical knowledge to create a logo that communicates your brand and its values from scratch.

What you will learn

Integrate the skill of logo creation

Logo design as an essential part of branding

Understand the process of visual communication

Create logos that enforce brand message

Understand the meaning of shape in Logos

Understand the meaning of color in Logos

Description

Logo design is an essential skill that marketers MUST learn if they want to expand their marketing expertise. Why?

Because Logos are a fundamental element of any brand.

Logos are like the face of the brand, they’re all that people remember when they think of a brand.

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A good logo is the one that enforces the brand message.

Like any visual communication, the elements of design, like shape, color, typography, style, contrast and composition communicate at subconscious levels.

This communication happens instantly, without us realizing. However, with the right training, you can learn to identify all of the elements that are part of this communication and use them to support your brand message.

In this course you’ll witness exactly:

  • How to design logos that people will remember
  • KISS technique (Keep it Simple Stupid)
  • The Elements of a Logo
  • The role of COLOR in logos
  • The role of SHAPES in logos
  • How to take control over the subconscious process of logo communication

You’ll also get to see how we create a custom logo right in front of your eyes. A real logo for a REAL COMPANY called Career Claw. You’ll get to see the whole process and watch one of our guys, Kamron, use Corel Draw to create an outstanding logo out of the blue!

Learn to be your very own graphic designer!

Logo creation is a Skill that everyone would be interested in learning.

And, you can learn this all in under an hour!


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English

Language

Content

Introduction to Logo Design

Introduction to Logo Design

Shapes

Colors

The Project

Designing the Logo

A Blank Canvas

First Elements

Combining the First elements.

Repeating Elements & varying shapes

Contours

Representative Elements

Final Adjustments

Typography

Wrapping it up