Managing a furniture company in the era of circular economy

What you will learn

How to manage a furniture company taking into account circularity

How to implement green marketing strategies

How to raise awareness about circularity among the costumers

How to make constumers part of thesustainability strategy

How to offer services to furniture consumers while boosting also circularity

Description

The MOOC ” Engaging furniture consumers in the era of circular economy” explains how to include your costumers in your effort to sustainability. The MOOC has been designed based on a bottom-up approach specifically designed to accommodate the needs and peculiarities of furniture SMEs employees aspiring to managerial positions. It is constructed around learning units and learning outcomes and has the ambition to improve lerners knowledge and skills connected to circularity.

The MOOC ” Engaging furniture consumers in the era of circular economy” explains how to include your costumers in your effort to sustainability. The MOOC has been designed based on a bottom-up approach specifically designed to accommodate the needs and peculiarities of furniture SMEs employees aspiring to managerial positions. It is constructed around learning units and learning outcomes and has the ambition to improve lerners knowledge and skills connected to circularity.


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The MOOC ” Engaging furniture consumers in the era of circular economy” explains how to include your costumers in your effort to sustainability. The MOOC has been designed based on a bottom-up approach specifically designed to accommodate the needs and peculiarities of furniture SMEs employees aspiring to managerial positions. It is constructed around learning units and learning outcomes and has the ambition to improve lerners knowledge and skills connected to circularity.

English
language

Content

Marketing and Sales

Introduction
Opportunities
Opportunities
Consumers
Consumers
Circularity
Circularity

Customer Services

Introduction
Principles and servitization
Principles and servitization
Services for furniture rental
Services for furniture rental
Services for owned furniture items
Services for owned furniture items

End of Life

Introduction
Materials
Materials
Handling practices for companies
Handling practices for companies
Educating consumers
Educating consumers