• Post category:StudyBullet-14
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The essential skills to inspire, guide and engage today’s digital workforce

What you will learn

Understanding the evolution of business models from product-sheet centric to customer-centric to relationship-centric.

Understanding changes in behavior & difficulties with engagement in the workforce

Using data, social context, and game theory to influence customer and employee behavior

Understanding how leaders must evolve together with business models

Description

Do you think leadership in the digital age has gotten more difficult?

This is a new online version of our course, The Difficulties and Imperatives of Leadership in the Digital Age, that can help all people in leadership or management positions.

With technology advancing at an unprecedented pace and a new generation of digital natives entering the workforce, it can be tough to ensure your team is engaged and successful. This course will provide you an overview of the importance of a business model adapted to today’s work environment. You will reach an understanding of the impact that digitalization is having in the business culture, and you will also learn essential skills to adapt your leadership style to inspire, guide and engage a workforce that grew up with the huge level of engagement in video games, social networks, and online communities.


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An engaging and practical course delivered in English with captions available in English and Spanish.

We have designed this course using our Learn – See – Do – Extend methodology, aimed at facilitating a faster assimilation of the course concepts:

  • Learn – to understand the theory and mechanics behind each aspect of the methodology.
  • See – to observe real world applications, examples and case studies related to each aspect of the methodology.
  • Do – to apply the different aspects of the methodology during exercises and work groups.
  • Extend – to identify and support the possibilities for real-world applications of the methodology specific to each person’s current needs.
English
language

Content

Pre-course content – Learning methodology

Active learning
The Senteo Learning Experience

Course lectures

Evolution of Business Models & Management Models
Expanding Sources of Monetization
Outdated Management Models
Changes in Behavior & Difficulties with Engagement
Using Data, Social Context, & Game Theory to Influence Behavior
How Leaders must Evolve Together with Business Models

Practice

Lesson 1 – quiz
Lesson 2 – quiz

Additional learning

Recommended Articles
Recommended Books
Recommended Videos