Profitable Marketing Strategy – ROI and results focused planning

What you will learn

Profit driving, ROI focused Marketing for your business.

Description

Marketing that makes sense, learn how to build a custom plan bespoke for your business’s needs. Understand how to target your audience using the best channels and get the most out of your marketing money. Ensure return on investment and profit with a totally trackable and measurable plan suitable for photography, eCommerce, retail, fashion, services and any other kind of business start-up SME or Large.


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English
language

Content

Welcome

Welcome

Strategic Outline: Where are we now?

Your business: The Marketplace and your business’s position in it.
Define your brand messaging
Audience and personas?

Strategic Outline: Where do we want to be?

Defining your objectives
Outline your KPI’s and Measurement

Its time to Go to Market

Funnel stages for your business
Your customer’s journey
Channel Selection
Plan your tactics
Go To Market Plan
Budget

Ensure success

Looking for risks and pivot indicators
Implement measurement and tracking tools
Revisit KPI’s