Lead Sales Teams: Strategy, Forecasting, Performance and Analytics for Results. Foundations of Sales Operations
β±οΈ Length: 5.5 total hours
β 4.76/5 rating
π₯ 4,788 students
π May 2025 update
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- Course Overview
- This course integrates strategic sales management with essential sales operations, empowering leaders to architect high-performing, scalable sales engines. Drive consistent revenue growth through data-informed decisions in complex environments.
- Develop a strategic mindset, positioning sales as a core lever for business expansion. Construct agile frameworks that convert prospects into loyal customers and shape market trajectory.
- Master Sales Operations as a critical backbone for high-impact organizations. Streamline processes, leverage technology, and create an efficient environment ensuring peak operational efficiency from lead management to analytics.
- Requirements / Prerequisites
- Foundational understanding of sales processes and CRM principles beneficial; prior sales or business development experience enhances learning.
- Desire to advance in sales leadership or operations, aiming for strategic organizational impact.
- Basic comfort interpreting business data and willingness to engage with analytical concepts.
- Reliable internet access and a computer are necessary for optimal study.
- Skills Covered / Tools Used (Conceptual)
- Strategic Sales Leadership & Planning: Develop capabilities to articulate a compelling sales vision, align team efforts, and execute decisions influencing market position, growth, and adaptive planning.
- Sales Operations Design & Optimization: Gain expertise in structuring efficient processes, implementing scalable workflows, and identifying bottlenecks. Optimize CRM utilization for data integrity and agility.
- Performance Analytics, Interpretation & Coaching: Master deep-dive sales data analysis to identify root causes and predictive trends. Understand dashboards, calculate ROI, and make data-informed adjustments, alongside targeted coaching.
- Sales Technology Stack Integration (Conceptual): Understand the strategic role of various sales technologies (CRM, enablement, forecasting tools) within a unified ecosystem. Evaluate, select, and integrate these for enhanced productivity.
- Benefits / Outcomes
- Cultivate a Data-Driven Sales Culture: Establish an environment where decisions are informed by robust data analysis, leading to predictable outcomes and strategic resource allocation.
- Architect Resilient Sales Infrastructure: Design and implement operational frameworks that are scalable and adaptable for future growth, building a robust backbone for sustained high performance.
- Enhance Strategic Leadership Capabilities: Elevate your profile as a sales leader, confidently contributing to organizational strategic direction and influencing executive decisions.
- Optimize Sales Force Productivity & Engagement: Identify inefficiencies, implement solutions to maximize selling time, reduce administrative burdens, and boost team engagement.
- Accelerate Career Trajectory: Position yourself for advanced roles in sales management, operations, or executive leadership by demonstrating holistic understanding and proven impact.
- PROS
- Holistic Modern Approach: Blends strategic sales management with sales operations and analytics for a comprehensive, contemporary view for leaders.
- Actionable & Practical Insights: Provides immediate, implementable frameworks and methodologies for tangible improvements.
- Strong Focus on Scalability: Emphasizes building effective systems and strategies sustainable for future business growth and efficiency.
- Data-Driven Decision Making: Promotes leveraging analytics to inform strategies, forecasting, and performance, fostering evidence-based leadership.
- Ideal for Career Advancement: Tailored to equip professionals for leadership roles, offering highly valued skills.
- Efficient Learning Format: Concise 5.5-hour duration is highly accessible for busy professionals seeking skill upgrades.
- Proven Student Satisfaction: Excellent 4.76/5 rating from nearly 5,000 students confirms high quality and relevance.
- CONS
- Limited Deep Dive into Specific Technologies: Due to its foundational nature, the course may not provide extensive hands-on training with proprietary CRM platforms or advanced sales enablement software.
Learning Tracks: English,Business,Sales
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