Elevate your marketing and sales career with powerful, practical English for real-world business success
β±οΈ Length: 4.5 total hours
π₯ 26 students
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- Course Overview
- This intensive 4.5-hour course empowers marketing and sales professionals to master English communication in dynamic international business settings.
- Dive into sector-specific English for articulating strategies, pitching products, closing deals, and building client relationships across global markets.
- Cultivate strategic communication skills, enabling confident navigation of complex business discussions, presentations, and written correspondence.
- Explore contemporary marketing trends and sales methodologies through an English lens, aligning linguistic prowess with cutting-edge industry practices.
- Engage with interactive case studies and role-playing, simulating real-world challenges for immediate practice and refinement of new language skills.
- The course emphasizes practical application, equipping you with usable phrases, frameworks, and communication tactics to enhance professional impact.
- Gain clarity and precision in English expression, leading to more persuasive presentations, effective negotiations, and successful client engagements.
- Ideal for elevating your professional profile, expanding international career opportunities, and becoming a more influential global communicator.
- Requirements / Prerequisites
- Intermediate English Proficiency: B1/B2 level general English required to comfortably follow discussions and engage with course materials.
- Basic Marketing & Sales Understanding: Familiarity with fundamental business principles in marketing and sales for deeper engagement with industry scenarios.
- Active Participation Mindset: Willingness to actively participate in group exercises, discussions, and role-plays is crucial for maximizing learning outcomes.
- Stable Internet Connection: Essential for optimal experience, accessing course resources, and participating effectively in live digital learning sessions.
- Desire for Professional Growth: Motivation to enhance communication skills and advance one’s career in the global marketing and sales arena.
- Skills Covered / Tools Used
- Persuasive Presentation Techniques: Develop linguistic tools and structural approaches to deliver compelling sales pitches and marketing strategies to international audiences.
- Negotiation Language & Tactics: Master essential English phrases and strategic communication patterns for effective negotiation, overcoming objections, and achieving agreements.
- Professional Email & Report Writing: Craft clear, concise, and impactful professional emails and marketing reports, adhering to international business communication standards.
- Cross-Cultural Communication Competence: Understand and adapt to diverse cultural communication styles in global business, fostering more effective and respectful interactions.
- Meeting Facilitation & Participation: Learn to confidently lead, contribute to, and summarize outcomes in English-language business meetings, ensuring clarity and productivity.
- Brand Storytelling in English: Acquire linguistic techniques to articulate compelling brand narratives and value propositions for diverse international consumer segments.
- Feedback & Constructive Criticism: Practice giving and receiving professional feedback in English, crucial for team collaboration and performance improvement.
- Digital Collaboration Platforms: Utilize common online tools for effective team communication and project coordination in English-speaking contexts.
- Benefits / Outcomes
- Enhanced Career Mobility: Position yourself for advanced roles and international assignments through superior English communication tailored for marketing and sales functions.
- Increased Confidence in Global Settings: Speak, present, and negotiate with greater assurance, reducing apprehension with international clients, partners, and colleagues.
- Stronger International Relationships: Build rapport and trust more effectively with global stakeholders via clear, culturally sensitive, and professional English communication.
- Improved Deal Closure Rates: Apply refined sales language and persuasive techniques to articulate value propositions, leading to higher conversion and closing rates.
- Elevated Professional Brand: Project a highly articulate and professional image, distinguishing yourself as a skilled communicator in the global business landscape.
- Strategic Marketing Acumen: Discuss complex marketing strategies and campaigns with precision, contributing substantively to planning and execution in English-speaking teams.
- Access to Broader Opportunities: Unlock wider global job markets, collaborations, and industry events where English proficiency is a prerequisite for success.
- Actionable Communication Frameworks: Gain practical, immediately applicable frameworks for structuring thoughts and messages in English for various marketing and sales scenarios.
- PROS
- Highly Specialized Content: Focuses exclusively on marketing and sales English, ensuring direct applicability to career goals.
- Interactive & Practical Learning: Emphasizes hands-on application through role-plays and case studies, facilitating rapid skill acquisition and confidence.
- Concise and Time-Efficient: Delivers impactful learning in a focused 4.5-hour format, accessible for busy professionals.
- Boosts Professional Confidence: Empowers learners to communicate assertively and effectively in high-stakes business situations.
- Enhances Global Employability: Equips participants with in-demand linguistic skills crucial for navigating international markets.
- Curated for Real-World Scenarios: Addresses common communication challenges in marketing and sales, offering practical solutions.
- CONS
- Intensive Format May Limit Deep Dives: The condensed 4.5-hour nature means certain complex topics might be covered at a high level rather than in exhaustive detail.
Learning Tracks: English,Business,Communication
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