
What you will learn
Upgrade your digital marketing skills for a new job or career change
Build online visibility in Google Maps and Google Search.
Showcase business location for those trying to find you through google searches
Grow your brand’s audience automatically & attract new customers organically
Attract local companies & earn good money for digital marketing jobs on freelance sites
Set up multiple business locations without any issue
Create a free website in minutes without Any Coding
Description
Learn to create your presence on Google Maps & Google searches. (Take this course so your business can appear on Google Map)
Google’s search engine will ensure highest visibility for your business and will help you get customers when they are looking for you!
5 Star Ratings by Students :
- Excellent information.. Gold mine stuff.. Thank you!! ~ Lavanya Jayavant
- It is useful, simple and easy to understand. ~ Aleema khan
- Very useful information and very well presented. I am glad I found this course. I will be using this information in my web development and SEO business. ~ Robert Deans
- It is very convenient and easy to grasp ~ Vanshika Thakur
- One of the finest knowledge one can gain with an opportunity to explore and learn.. would recommend other friends to definitely enroll in the course ~ Faizan Ahmed
- Wow, I have been working for such a long time but had no idea about this service. I will implement this right now. My business never appeared on the map before. Thank you very much. I want more customers to know about my repair shop. ~ James Welsh
- I was wonderful experience I have never seen that kind of experience one of the best professional course its help me a lot to understand and clear my point. Thanks for the instructor and udemy this is one of the best course. ~ Adnan Hussain
Benefits
We design this course for anyone seeking to launch a career in online marketing, Or anyone seeking to add a digital component to their existing marketing skill set.
Build online visibility in Google Maps and Google Search & Showcase business location for those trying to find you.
You can open your doors to people by taking them on a 360-degree virtual tour
Phone number and website address you list are click able. It takes just a click to contact you.
With online reviews, you can interact with customers when they rate your business.
If you are new to digital then with this first step to market your business online you will also be able earn good money on freelance sites
How You Would Learn
We will be teaching you how to create a your business listing form scratch.
Not only would cover the details of the section but also show you with real life example.
Together will talk you through the entire process step by step
Take This Course If
If you want to launch a career in Online marketing & attract local companies to earn good money
If you want to do their own marketing.
Learn most important aspects of business marketing
Stay connected to learn Social Media, Digital Marketing & Video Marketing!
Content
- Course Overview
- Unlock the power of localized digital marketing to drive business growth and career advancement.
- Master the art of leveraging Google’s premier platform for local search dominance.
- Discover actionable strategies to transform your online presence into a customer magnet.
- Gain practical experience in optimizing for local search algorithms, ensuring maximum visibility.
- Understand the foundational principles of building a robust online identity that resonates with local audiences.
- Learn how to effectively manage and enhance business listings for improved search engine results.
- Explore the potential for lucrative freelance opportunities in the realm of local digital marketing.
- Develop a comprehensive approach to attracting and engaging customers within a specific geographic area.
- Acquire skills that are directly transferable to various digital marketing roles and freelance ventures.
- Empower yourself with the knowledge to create a compelling online storefront without technical expertise.
- Requirements / Prerequisites
- A desire to enhance digital marketing proficiency and explore new career paths.
- Basic computer literacy and internet navigation skills.
- Access to a computer or mobile device with internet connectivity.
- An entrepreneurial mindset and a willingness to apply learned concepts.
- No prior experience in digital marketing is strictly necessary, making it accessible to beginners.
- Skills Covered / Tools Used
- Google My Business (GMB) Profile Optimization: In-depth understanding of all GMB features, from basic setup to advanced management.
- Local SEO Fundamentals: Core principles of search engine optimization tailored for local search queries.
- Content Creation for Local Audiences: Crafting engaging posts, photos, and descriptions that appeal to nearby customers.
- Reputation Management: Strategies for encouraging and responding to customer reviews.
- Geographic Targeting: Techniques to ensure your business appears to the right local customers.
- Website Builder Integration: Seamless connection and utilization of Google’s free website creation tool.
- Performance Analysis: Interpreting GMB insights to understand customer behavior and optimize strategies.
- Freelance Business Development: Approaches to identifying and securing local digital marketing projects.
- Multi-Location Management: Efficiently handling and optimizing listings for businesses with multiple branches.
- Digital Marketing Strategy Formulation: Developing cohesive plans centered around local search.
- Benefits / Outcomes
- Elevated online discoverability for businesses or personal freelance services.
- Increased foot traffic and lead generation from local customers.
- Enhanced brand credibility and customer trust through a professional GMB presence.
- Development of in-demand skills for the modern job market.
- A tangible portfolio of optimized GMB profiles and free websites.
- Empowerment to manage and grow multiple business locations effectively.
- The ability to generate passive income through freelance digital marketing engagements.
- A clear understanding of how to attract and retain a loyal local customer base.
- Self-sufficiency in creating a basic but effective online presence for any local business.
- A pathway to a more fulfilling career in the dynamic field of digital marketing.
- PROS
- High Demand Skill: Local digital marketing expertise is consistently sought after.
- Cost-Effective Tools: Primarily utilizes free Google tools, minimizing initial investment.
- Immediate Impact: Can lead to visible improvements in local search rankings quickly.
- Direct Application: Concepts are immediately applicable to real-world business scenarios.
- CONS
- Platform Dependence: Success is heavily tied to Google’s algorithm and platform changes.