Everything you need to know to become a great Product Manager in only a couple of hours.
What you will learn
Discover the diverse responsibilities of a Product Manager across various industries and company sizes
Determine the ideal Product Manager career path that aligns with your aspirations and strengths
Master the Product Lifecycle and its impact on creating successful products
Learn the cutting-edge Product Development Methodologies used by both established corporations and emerging startups
Identify and prioritize high-potential product ideas based on customer needs
Develop the skills to uncover and articulate customer pain points effectively
Understand the underlying issues that affect a product’s performance
Assess the core problem of a product
Uncover and analyze your competitors and their products, and learn how to stand out in the market
Master the distinctions between Direct, Indirect, Substitute, and Potential competitors
Identify and recruit the perfect participants for product interviews, user tests, and exploratory interviews
Master the art of conducting effective customer interviews and learn how to structure and run them like a pro
Learn how to model interview questions that are unbiased and steer clear of common pitfalls
Navigate the four different types of customer interviews with ease
Learn to find potential interviewees both internally and externally
Develop user personas using both qualitative and quantitative data
Understand the differences between wireframes, mockups, and prototypes and how to use them effectively
Learn to create specs for epics and user stories and apply acceptance criteria
Discover how to run a variety of MVP experiments such as pitch experiments, redirects, shadow buttons, and more.
Learn how to identify the key metrics that truly matter for your product and ignore the rest
Apply the AARRR framework to your product and gain a deeper understanding of your customers
Master the HEART framework to measure and improve user engagement, satisfaction, and retention
Track your metrics using a variety of software, and understand how to leverage them to make data-driven decisions
Create a product and feature roadmap that aligns with your business goals
Learn to create a product backlog and prioritize features to drive success
Understand how to calculate team velocity and build accurate estimations for product delivery
Learn the key differences between Agile and Waterfall development methodologies and how to use them effectively
Master the two most popular Agile frameworks, Scrum and Kanban, and understand how to use them to optimize your team’s workflow
Learn the essentials of software development concepts such as APIs, mobile development, Front-End, Back-End, MySQL, programming frameworks, and more
Communicate effectively with all stakeholders of a product, including engineers, designers, executives, and higher-ups
Understand the role of technology in modern Startups and Fortune 500s, and the basics of “The Cloud” and Servers vs. Clients
Understand the basics of front-end vs. back-end technology, tech stacks, and how they integrate together
Understand the basics of APIs, what they do, what they look like, and how your team might use them
Learn how to obtain relevant experience to set up for a transition to Product Management
Build a portfolio that will assist in a hiring application and learn how to self-brand online and build a following pre-hire
How to self-brand online and build a following pre-hire
Learn how to identify the best Product Management jobs and what to ignore, and how to apply insider tips and tricks to getting hired as a Product Manager
How to apply insider tips and tricks to getting hired as a Product Manager
Craft a resume that appeals to a hiring manager for Product Management placement and ace the Product Manager interview
Ace the Product Manager interview
Excel beyond getting hired and develop the skills to excel in your Product Manager role.
Description
Are you ready to take your career to the next level and become a Product Management pro? Then look no further! Our course, The Silicon Valley Product Manager Course: Get The Job, is the ultimate guide to mastering the skills and strategies needed to excel in this highly in-demand field.
From ideation to market research, UX wireframing to prototyping, and everything in between, you’ll learn the ins and outs of the entire Product Management process. And with real-life PM interviews, Q&A sessions with students, and a comprehensive guide to preparing and interviewing for a Product Management job, you’ll have all the resources you need to land the job of your dreams.
With over 3,000+ job listings worldwide and an average salary of $100,000 per year, the demand for Product Managers is on the rise. But with no specific degrees or certifications, it can be tough to break into the field. That’s where our course comes in. Taught by an industry insider, we’ll provide you with all the knowledge and skills you need to excel in Product Management and increase your chances of landing your dream job.
Whether you’re just starting out or looking to take your already established Product Management skills to the next level, our course is designed for anyone looking to enter or advance in the field. So why wait? Sign up today and start your journey to becoming a Product Management pro!
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