• Post category:Udemy (Sept 2021)
  • Reading time:9 mins read

Learn 10 step Brand Storytelling System with Visual data driven approach examples with Story Structure & Case Studies

What you will learn

Effectively Pitch the Story of Your Business and Sell the Core Benefits of Your Products and Services

Practice your skill in two live projects plus assignments related to Digital Storytelling and Storytelling with data.

Practice and Analyze your skills in Live Projects, Assignments and Workbook- which can be used as a ready reference

Get full access to exclusive workbook on Storytelling Handbook and Glossary, you can use that as a ready reference at any given time during crafting your Business or Brand Stories.

Leverage the Power of Word-of-Mouth and Networking

Understand the Influence of Emotions on Customer Behavior

Leverage the Social Influence of Your Customers, Employees, Fans and Supporters

Create Valuable Content that will Drive Traffic and Interest in Your Business

You will fully grasp the power of your story so that you can move the hearts of your audience

You will learn how to genuinely craft and archive inspiring stories from your personal experience

Therefore, at the end of the course you will know how to Engage, Inspire and Educate your Audience using StoriesYou will master the art of telling stories that will keep your audience on the edge of their seats

Learn Digital Storytelling and craft a story using the framework plus guidelines

Description

What would you say if someone told you that with a great story you don’t need to have any credentials, connections or marketing budget to kickstart your business? There is no sense in investing a lot of money in advertising if you don’t have a story that sticks in the mind of your customers, employees and stakeholders. The stories that convert the most are the stories that people tell about you and that is where your attention should be.

This course is designed for Leaders, Marketers and Entrepreneurs that want to extend the reach of their business and professional success, cause a ruckus in the market and make their businesses stand out. It is tough it to convince people to try something new, but a good story will open doors for you that you never thought existed in the first place.

We’ve made this course as simple to learn as possible, and with examples, frameworks and stories to help you remember the tools to influence with a story. In this course, you’ll learn how to find stories, attach a few meanings to every story, how to safely practice storytelling to influence until you’re ready to do it publicly, and when it’s time, to slip influence stories naturally and comfortably into your conversation. You’ll also find exercises and quizzes at selected parts of the course to really make the lessons stick.

Each section is dedicated to teaching you these skills, the course manual will assist you during the learning process, valuable resources are scattered throughout the lectures and every section challenges you to take action by completing a project.

Feel free to explore what the course has to offer. Check out the free preview Videos, Workbooks and Projects. Remember that you have a 30-day money back guarantee once you decide to take the course. I look forward to seeing you in the virtual classroom and to hearing your story.

Get full access to exclusive workbook on Storytelling Handbook and Glossary, you can use that as a ready reference at any given time during crafting your Business or Brand Stories. Practice your skill in two live projects plus assignments related to Digital Storytelling and Storytelling with data.

Section 1: Introduction

Introduction to the Course and the Instructor

Section 2: Storytelling

Lectures

· 1.Why Do We Tell Stories

· 2.What is storytelling

· 3.What makes a good story

Section 3: Storytelling in Leadership

Lectures

· 4.The Importance of STORYTELLING as a Leader

· 5.The Art of Storytelling for Leaders

Section 4: Brand Storytelling

Lectures

· 6. 5 Case study of Brand Storytelling

· 7.Visual Storytelling in Business

Section 5: Storytelling System in Business & Brand

Lectures

· 8.A Simple 10-step Brand Storytelling System

· 9.How to Craft a Business Story

· 10.The Best Corporate Storytelling Examples and Case Study

Section 6: Storytelling Assignments and Coursework

Lectures

· 11. Digital Storytelling

· 12.Assignment on Digital Storytelling

· 13.Storytelling Handbook-An Workbook1

· 14. Storytelling Glossary-An Workbook2

Section 7: Storytelling with Data

· 15. Choosing Effective Visual

· 16. Focus on the attention of Audience


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· 17. Think Like a designer

· 18. Assignment of Storytelling with Data & Visuals

Downloadable Resources

· Project1: Digital Storytelling

· Project2: Storytelling with Data

· Workbook1: Storytelling Basics-Storytelling Handbook

· Workbook2: Storytelling Glossary

D. Projects:

Project1: Digital Storytelling

· Seven Steps of Digital Storytelling

· Storyboarding

· Assignment and analysis

Project2: Storytelling with Data & Visuals

· How do I know which graph to use?

· Tips for Data storytelling

· Case Study based assignment

E. Workbook

· Workbook1: Storytelling Basics-Storytelling Handbook

· Workbook2: Storytelling Glossary

English

Language

Content

Introduction

Introduction to the Course and the Instructor

Course Material: Download in PDF

Storytelling

Why Do We Tell Stories

What is storytelling

What makes a good story

Storytelling in Leadership

The Importance of STORYTELLING as a Leader

The Art of Storytelling for Leaders

Brand Storytelling

5 Case study of Brand Storytelling

Visual Storytelling in Business

Storytelling System in Business & Brand

A Simple 10-step Brand Storytelling System

How to Craft a Business Story

The Best Corporate Storytelling Examples Case Study

The Best Corporate Storytelling Examples Videos

Storytelling Assignments and Coursework

Digital Storytelling-A Project based Approach

Storytelling Handbook-An Workbook1

Storytelling Glossary-An Workbook2

Storytelling with Data

Choosing Effective Visual

Focus on the attention of Audience

Think Like a designer