Learn the Art and Science of Storytelling to influence, persuade and inspire others with step by step practical sessions
β±οΈ Length: 4.1 total hours
β 4.31/5 rating
π₯ 12,197 students
π August 2021 update
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- Explore how to strategically leverage storytelling to cultivate a strong organizational culture, transforming abstract values and vision into tangible actions and shared understanding across teams.
- Master the art of weaving compelling narratives that simplify complex information, making strategic objectives and corporate visions not just understood, but enthusiastically embraced by every stakeholder.
- Discover techniques for utilizing personal and corporate stories to forge deeper, authentic connections, building the trust and rapport essential for effective leadership and seamless collaboration.
- Learn to harness the persuasive power of narrative to effectively navigate and implement change management initiatives, mitigating resistance and fostering proactive adoption within your organization.
- Uncover methods for crafting engaging narratives that resonate with diverse audiences, ensuring your message transcends cultural barriers and speaks directly to the hearts and minds of global teams and partners.
- Develop the skill of transforming dry presentations, data-heavy reports, and pitch decks into memorable, impactful experiences that captivate attention and drive decisive action from your listeners.
- Understand how to strategically deploy storytelling to enhance your personal brand as a leader, projecting authenticity, vision, and a unique voice that distinguishes you in any professional setting.
- Gain insights into using well-chosen anecdotes and experiential narratives to deliver impactful feedback and constructive criticism, fostering growth and development without demotivation.
- Practice framing difficult decisions and inspiring confidence in uncertain times by presenting challenges and solutions within a coherent, hopeful narrative arc that guides your team forward.
- Learn to identify and articulate the ‘why’ behind your business initiatives through powerful stories, galvanizing deep support and unwavering commitment from employees and external partners alike.
- Equip yourself to effectively communicate your companyβs mission and vision, turning passive understanding into active advocacy among both internal teams and your customer base.
- Explore how storytelling can serve as a potent tool for ethical leadership, using illustrative narratives to clarify principles and guide moral decision-making within your sphere of influence.
- Develop an innate ability to connect on an emotional level with your audience, transcending purely logical arguments to create lasting impact, deeper buy-in, and sustained loyalty.
- PROS:
- Offers a concise yet potent curriculum, ideal for busy leaders seeking high-impact skills quickly.
- Strong emphasis on practical, actionable strategies for real-world business scenarios.
- Backed by a high student rating and a large student body, indicating proven effectiveness.
- Focuses on the ‘art’ of storytelling while also grounding it in the ‘science’ of communication.
- Provides tools to enhance leadership presence and executive communication across various touchpoints.
- CONS:
- The 4.1-hour length, while efficient, might limit the depth of exploration for truly advanced or niche storytelling applications.
Learning Tracks: English,Personal Development,Leadership
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