Data-driven process to drive trafic and sell more
☑ How to build a data-driven lead generation process and attract visitors
☑ Identifying buying persona (ideal customer profile). Tempalte provided.
☑ Build value proposition for different ideal customer profiles. Examples and layouts provided.
☑ Learn inbound and outbound lead generation channels to attract new customers.
☑ Use the right software tools for more effective leads generation and automation. Toolstacks provided.
☑ Combine all the knowledge to build the process and link it with CRM system.
In this course you will learn:
-Where to find customers for your product or service and how to attract them to your webpage/social media page.
-How to identify who are your ideal clients, how to reach them and get them to buy to your product/service.
-Why it’s important to have a sales process at all?
-Difference between outbound and inbound leads, and what are the most effective ways to generate leads.
-What software will help you to do that without a need of hiring a marketing team as well as how to connect all the tools together and automate the whole process.
Hence, by end of my course, you will be able to organise and manage the sales process within your company, generate and convert more leads automatically, and as a result close more sales!
Learning by doing:
This is a practical course, you will get practical tasks and templates to implement your knowledge right away while watching this course.
During this course, you can directly implement and improve your sales process and start earning more!
You’ll Also Get:
- Fast Support and answers to your questions
- Access to the community of likeminded people, where you can ask additional questions and make connections
- Lifetime Access to course updates
- 30-day money-back guarantee – no risk!
Don’t wait, start now and in one week you will already generate more leads for your business than it’s now!
English
Language
Introduction to the course.
Introduction. Structure and what to expect from the course?
What is lead generation and why do you need to structure the process?
Outbound workflow that you will be able to create by the end of this course
Inbound workflow that you will be able to create by the end of this course
Practical information before starting the course
Creating buying persona and value proposition
Definition of buying persona & explanation how to build one
Desining value proposition
Hypothesis Testing
Recap of the section
How to attract your future customers?
Where to find your future customers?
Inbound and Outbound lead generation channels and which one should you use
Sales funnel explanation and implementation in your lead generation process
Generate sales with outbound lead generation
Definition of outbound lead generation
Finding anyone’s email address
Email strucure (with examples) and tracking
Example: How to find anyone’s verified email
Generate leads using LinkedIn automation
How to generate leads with cold calling?
Facebook groups and communities as perfect source of lead generation
How to generate leads on the conferences?
Think out of the box. Alternative approach for outbound lead generation.
Attract traffic(visitors) with inbound lead generation
Definition of Inbound lead generation
Generate more organic trafic with SEO optimisation and content creation.
Boost immediate traffic with paid ads
Which social media should you use for your business?
Make your customers into your advocates (WoM marketing)
How make your customers into your sales force – Referral vs Affiliate program
Lead Magnet
Example: Leadmagnet from HubSpot
Software tools for lead generation automation. Generate leads on autopilot.
Why should you use software for lead generation?
Where to find best and cheapest software tools?
Toolstack for inbound & outbound lead generation
CRM – make your sales process organised and structured
Why do you need it (CRM) and how to choose one?
Pipedrive CRM interface overview
Last but not least – discipline matters!