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Professional Diploma of Product and Service Business Analyst by MTF Institute

What you will learn

Role and Mission of Business Analysts

Examples from real work

Career of BA

Integrared CJM business analysis

Prioritization and value analysis

PnL analysis

Process Analysis

Omnichannel, CSI

Legislation, Infosec, Platform Analysis

Best practices, Sales Funnel, Gamification

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  • Master the art of bridging the gap between business needs and technological solutions, transforming raw ideas into tangible, customer-centric products and services.
  • Develop a strategic mindset to identify market opportunities and translate them into actionable product roadmaps that drive profitable growth.
  • Cultivate an expert understanding of the entire product lifecycle, from ideation and development to launch and ongoing optimization.
  • Gain proficiency in dissecting complex business challenges and articulating clear, concise requirements that guide development teams effectively.
  • Learn to analyze and interpret data-driven insights to inform decision-making, ensuring product and service offerings resonate with target audiences.
  • Become adept at stakeholder management, fostering collaboration and alignment across diverse teams, including marketing, sales, engineering, and operations.
  • Acquire the skills to design and implement efficient processes that enhance service delivery and customer satisfaction.
  • Understand the critical role of user experience (UX) in product design, learning to advocate for user-centricity throughout the development cycle.
  • Develop a keen eye for identifying inefficiencies and proposing innovative solutions that streamline operations and improve business performance.
  • Explore strategies for continuous improvement, ensuring products and services remain competitive and relevant in dynamic market landscapes.
  • Gain practical knowledge in evaluating the financial viability of initiatives, linking business analysis efforts to measurable return on investment (ROI).
  • Learn to leverage a variety of analytical tools and techniques to uncover underlying business needs and prescribe effective solutions.
  • Build a strong foundation in understanding the impact of digital transformation on product and service delivery.
  • Develop the ability to articulate the value proposition of products and services to various internal and external stakeholders.
  • Understand the importance of compliance and risk management in the context of product and service development.
  • PROS:
  • Equips you with highly sought-after skills in a high-demand field.
  • Provides a practical, hands-on approach to real-world business challenges.
  • Opens doors to diverse career paths within product management and business analysis.
  • Fosters a strategic, problem-solving mindset applicable across industries.
  • CONS:
  • Requires ongoing commitment to continuous learning to stay abreast of rapidly evolving technologies and methodologies.
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