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Design career for Mechanical, electrical, electronics, systems and industrial engineering students. JJ/GE Best Practices

What you will learn

Understand what is a Winning Prototype

Understand what can give you the starting advantage

Learn how to develop a Winning Prototype

Develop a Winning Prototype for your current or new business!

Real Life Case Reviews

Add-On Information:


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  • Unlock the secrets to conceiving, crafting, and validating innovative product ideas that resonate with market demands.
  • Gain a comprehensive understanding of the entire product lifecycle, from initial concept ideation through to the tangible realization of a functional prototype.
  • Master the art of translating complex technical specifications into user-centric designs that prioritize both functionality and aesthetic appeal.
  • Explore cutting-edge methodologies and tools utilized in modern product development, equipping you with the skills to navigate evolving industry landscapes.
  • Develop a robust framework for strategic product planning, encompassing market research, competitive analysis, and the identification of key differentiators.
  • Learn to effectively integrate mechanical, electrical, electronics, and systems engineering principles to create cohesive and high-performing product solutions.
  • Cultivate a deep appreciation for industrial design principles, ensuring that your products are not only functional but also visually compelling and intuitive to use.
  • Acquire hands-on experience with rapid prototyping techniques, enabling you to iterate quickly, test assumptions, and refine designs efficiently.
  • Understand the critical role of user feedback and iterative testing in the development process, and how to leverage insights to optimize product performance.
  • Benefit from exposure to industry-standard best practices, including those championed by renowned organizations like Johnson & Johnson (JJ) and General Electric (GE), ensuring your skills are aligned with professional expectations.
  • Develop a strategic mindset for identifying and capitalizing on market opportunities, transforming nascent ideas into viable product ventures.
  • Learn to articulate and present your product designs and development strategies with clarity and confidence, essential for securing buy-in and investment.
  • Explore the integration of design thinking principles to foster creativity and problem-solving throughout the product development journey.
  • Gain insights into the financial and business considerations that underpin successful product development, including cost-effectiveness and scalability.
  • Prepare to lead and manage product development projects, understanding the nuances of team collaboration and resource allocation.
  • PROS:
  • This program offers a unique blend of theoretical knowledge and practical application, directly preparing you for tangible product creation.
  • It provides a competitive edge by focusing on “winning” prototypes and early market advantages, crucial for career advancement.
  • The course incorporates real-world case studies, offering invaluable insights into successful and challenging product development scenarios.
  • CONS:
  • The intensive nature of the program might require significant time commitment and dedication to master all aspects of product design, development, and prototyping.
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