Practical steps for business owners and business managers

What you will learn

Get ideas on the user facing features you may want on your website

See examples of backend features that will help maintain and grow your website

See the top 5 platforms for websites by market share

Understand the basic building blocks for a website

Hear our unbiased recommendations for website platforms

Understand the pros and cons of building a website yourself versus getting professional help

See the potential costs for getting a website both upfront and ongoing

Use our “next steps” plan to take action and get the right website for your business

Description

Getting a website for your business can be a daunting task if you don’t know where to start. What features do you need? Which website platform should you use? Do you need a website developer? What is the ongoing effort required to maintain a website? How much does it all cost?

Unfortunately, most information available for free on the Internet involves kickback payments to website providers. As such it can be difficult to know if what you are reading is really the best option for your business.

We built this course for non-technical business owners and managers who want unbiased advice on the options for getting a website irrespective if taking a Do-It-Yourself approach or if hiring a professional.


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The course includes a technical primer so that you can understand the components of a website and how these relate to the options to consider when getting a website.

By spending 1 hour on this course, you can build an informed action plan to get the right website for your business irrespective if you decide to Do-It-Yourself or hire a professional.

So if you need to get a website for your business enrol in my course to get unbiased advise and build an action plan for your next steps.

English
language

Content

Introduction

Topics
Independent and Unbiased
Who is this course for

What website features do I need

Features to consider for your visitors
Features to consider for operating your website

Which website platform should I use?

The top 5 website platforms by market share
Website technology primer
Website platform recommendation
Quiz

Do-It-Yourself or get a professional

Website designer versus website developer
Pros and Cons of DIY versus a professional
Tips for selecting a professional
Blending DIY and professional help
Quiz

Ongoing effort to maintain a website

Ongoing effort to maintain a website

How much does it all cost

Self hosted versus hosted costs
Hosted costs in detail

Summary and next steps

What we have learned
Next steps

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