Mini-Logo Design Course teaching Brand Designers how to create Powerful & Iconic Emblem logos for Brands
What you will learn
How to design logos that combine typography and imagery in a unified emblem.
The history and significance of emblem-style branding.
Techniques for crafting classic yet modern emblems for brands and organizations.
How to ensure scalability and legibility in intricate emblem designs.
Why take this course?
Emblem logos are steeped in traditionโthink Harley-Davidson, Starbucks, or NFL.
These logos demand authority, heritage, and trust.
But designing an emblem that feels both classic and modern requires skill.
In this course, Iโll teach you how to create emblems that are detailed, structured, and beautifully balancedโwithout looking outdated.
In this course, I’ll show you behind the curtain of how I develop and design an emblem logo for a real client.
We’ll cover:
Briefing & Research
Sketching
Digitising & Perfecting your logo
Some tips on design mindset and how I approach projects
Iโll guide you through my step-by-step process for designing emblem logos that are clean, distinctive, and built to last.
Youโll learn how to refine compositions, integrate typography, and create emblems that work across print, digital, and merchandise.
And if youโre not 110% confident in your final design, Iโll personally help you refine it.
This is a module from my Brand Designer Pro program at Lancaster Academy, built to take your logo design skills to the next level.
If you would like to check out Brand Designer Pro, you can find out more on google.
And if you have any questions just let me know.
See you inside!
Scott Lancaster, Founder of Lancaster Academy