Implement and manage Google Consent Mode V2 for GDPR compliance, GA4 tracking, ad optimization, and data modeling.
What you will learn
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Understand the principles and legal frameworks behind data privacy regulations such as GDPR, ePrivacy Directive, and CCPAβand how they relate to Google Consent
Set up and configure Google Consent Mode V2 using Google Tag Manager to ensure user consent choices are respected across analytics and advertising tags.
Optimize website tracking and advertising performance while staying compliant with consent regulations.
Monitor, audit, and future-proof your consent implementation with best practices for ongoing compliance, performance tracking, and adapting to regulatory update
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