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Unilever, JNJ, Aviva, Volkswagen Sales Skills course on optimizing sales funnel from lead generation to closing sales

What you will learn

Understanding what are they looking for in Sales Excellence

Understanding of how to do what they are looking for in Sales Excellence

Learn how to build Excellence in Sales using tools like Demings Wheel, OGSM, Client Specific Strategies, New Client Acquisition Process etc

Start building Excellence in Sales by doing a real life sales internship with us

Real Life Case Reviews

Add-On Information:


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  • Strategic Market Penetration & Opportunity Mapping: Master identifying nascent market opportunities, conducting competitive analyses, and formulating agile, data-driven entry strategies for sustained growth in complex B2B landscapes.
  • Key Account Management & Relationship Cultivation: Develop advanced methodologies for fostering and expanding high-value client relationships, transforming interactions into enduring partnerships. Drive incremental revenue through strategic account planning.
  • Advanced Sales Technology & CRM Integration: Gain hands-on proficiency with cutting-edge CRM platforms, AI-powered tools, and data analytics. Optimize workflows, automate lead qualification, predict trends, and personalize client engagement for future-proof B2B sales.
  • High-Stakes Negotiation & Complex Deal Structuring: Hone unparalleled negotiation acumen to navigate intricate deal structures, mitigate risks, and craft win-win agreements in high-value B2B transactions, securing profitable outcomes.
  • Cross-Functional Collaboration for Integrated Growth: Understand critical synergy between sales, marketing, product development, and finance. Champion holistic growth, building integrated solutions addressing client pain points and driving collective success.
  • Digital B2B Marketing & Advanced Lead Generation: Acquire expertise in architecting compelling digital content, executing targeted account-based marketing (ABM), and implementing automated lead nurturing to build a robust, qualified sales pipeline.
  • Value Proposition Articulation & ROI Storytelling: Sharpen your ability to articulate the distinct value of complex B2B products/services, focusing on tangible benefits and demonstrable ROI. Craft compelling narratives for C-level decision-makers.
  • Global Business Development & International Expansion: Explore comprehensive strategies for identifying, evaluating, and successfully entering international markets. Understand cultural nuances, regulatory compliance, and establishing effective cross-border sales.
  • Sales Leadership, Coaching & Performance Excellence: Gain insights into building, motivating, and managing high-performing sales teams. Cover performance metrics, coaching methodologies, and fostering continuous improvement to drive organizational sales excellence.
  • Ethical Selling, Sustainability & Corporate Social Responsibility: Understand the paramount importance of ethical practices, transparency, and sustainability in fostering long-term trust and reputation within the B2B landscape. Integrate CSR into your sales strategy.
  • Financial Acumen for Strategic Sales Professionals: Develop strong understanding of financial statements, budgeting, pricing, and cost-benefit analysis. Speak the language of finance executives, construct sound proposals, and demonstrate economic impact.
  • PROS:
    • Direct applicability to high-stakes B2B environments and strategic leadership roles.
    • Curriculum integrates insights and best practices from top global corporations like Unilever, JNJ, Aviva, and Volkswagen.
    • Strong emphasis on strategic business development beyond transactional sales, focusing on long-term growth and market leadership.
    • Prepares graduates for advanced leadership positions in sales, marketing, and business development within major enterprises.
  • CONS:
    • The intense, specialized focus on B2B might be less suitable for individuals primarily seeking B2C sales or broader consumer marketing roles.
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